I have something surprising to share.
When you look at a person who has something you want — whether it’s a business you wish you started or the body you wish you had or a lifestyle you wish you lived — it’s easy to think something along the lines of, “I wonder what the turning point was for them? I wonder how they caught their big break?”
At least that’s how I often thought of things. Until the last two weeks, that is.
Let me tell you what happened.
The secret behind millionaires
I’ve spent the last two weeks interviewing dozens of entrepreneurs who have bootstrapped successful businesses. These people aren’t A–listers or celebrities. You might have heard of one of them.
But even though you don’t know their stories, these entrepreneurs have incredible tales to tell. They all started with a very small amount of money (usually $1000 or less), started a business, and are now making over $1,000,000 per year.
In other words, they are ordinary people living remarkable lifestyles.
I’m interviewing them for the biggest project yet on Passive Panda … but I’ll tell you more about that later.
What I want to talk about today is a surprising finding that I had while interviewing these people: none of them had a “big break” that turned their little business into a million dollar enterprise.
Not a single one.
Sure, sometimes they landed a big client or were featured in major media or had a stroke of good luck … but those events never changed the business for the long–term.
Don’t just glance over that last sentence because that’s a more profound discovery than it might seem.
What many of us are looking for in all areas of life is an event or a trick or a method that changes things. We think that good luck will make things easier.
I’m just as guilty of this as anyone else. I love fitness and health and so I’m always looking for new ways to cut fat, build muscle, and become more athletic. I’m always in search of a better way to improve physically.
I’m always looking for that special diet, that perfect exercise, or that fitness secret that will be my big break. But in the end, it always comes back to eating healthy and working out consistently.
Why Big Breaks are a Myth
Don’t get me wrong — you can get lucky, but big breaks are a myth if you expect them to change the process of success. They are a myth if you expect them to make success easier.
There is a reason why luck has a way of finding people who work hard. You have to work hard for anything come from good luck!
Luck merely opens doors, it doesn’t walk through them.
Some people will say that Bill Gates was born at the perfect time in history to start a computer company, but that stroke of luck wouldn’t be worth anything if he didn’t show up to work everyday.
In your own life, you might assume that if you only had $10,000 to start a business (or $20,000 or $100,000), then it would be easier. Or maybe if you went to the right school or knew the right person or were featured on the front page of the New York Times, then success would be more simple.
Based on the conversations I’ve had over the last two weeks, however, it’s pretty clear that the resources you control don’t really change the process of success.
That process — show up everyday, listen to see what works and what doesn’t, continue to do the work and connect with people individually — that doesn’t change.
A real example
Passive Panda has grown quickly.
Part of that growth has been thanks to national media coverage. At this point, Passive Panda has been featured on the front page of Yahoo News, in US News & World Report, and by Lifehacker, American Express, The Huffington Post, and many other mainstream news sources.
Some of these outlets felt like a big break for the site. (Yahoo sent 15,000 people here in just a few hours.)
But none of them were. They didn’t change the process behind the site. They didn’t make it easier to be successful.
No matter what good luck Passive Panda has, my focus still has to be on making a difference for you (and yes, I actually mean you).
I still put in hours of work for each article I write. I still research through large amounts of content to bring you the useful strategies from all over the web. And in an industry filled with people trying to scam you or make a quick buck, I still keep Passive Panda’s prices extremely low and only sell premium level content that gets results.
In other words, the focus is still to teach you the skills you need to work for yourself and earn more money. And no string of good luck will change that focus or that process.
4 Free Resources for You
In the spirit of doing the best I can for you, I’ve built and updated 4 new resources that you may find useful.
These pages highlight useful articles that Passive Panda has on a few topics. You can think of them as Quick Start guides or Cheat Sheets for a particular topic.
- Freelancing 101 — Use the skills you already have to work for yourself
- Networking 101 — Connect with anyone and build quality relationships
- Sales and Marketing 101 — How to get more leads and make more sales
- Bootstrapping 101 — Build a successful business without a large investment
And, as always, if you would like to get immediate access to our Freelancing 101 guide, which outlines how to make $500 on the side in the next 5 weeks, then simply join the Passive Panda newsletter and it will be sent straight to your inbox!